BECTON & DICKINSON - IOS

Immediate App Store breakthrough for a public company

One audit & strategy guide was all it took to unlock growth.

Becton Dickinson approached us because our social missions were aligned and we fit the exact requirements that their lean, internal team were looking for.

We helped the BD team implement a new ASO strategy and educated them so they could take marketing completely in-house. Their team received an internal strategy playbook and an initial ASO audit.

Made recommendations for keyword targeting & app store description

Ensured the team knew how to leverage A/B testing functionality in the Play Store

Established surveillance, monitoring and reporting standards for ASO improvement

Apptuitive went above and beyond... Their research was so thorough and exciting that we used it to help us to build our brand messaging way beyond ASO and our app store listing. I highly recommend working with Apptuitive. You won't be sorry!

Felicia K. - Tend

Explore more of our case studies